DMS · NETWORK MANAGEMENT

DMS · Distributors

For distributors, manufacturers and distribution groups. Compare branch and partner sales, stock and receivables to plan replenishment and investigate exceptions down to an outlet and product. Sources and access are agreed with each company.

Discuss DMS setup Capabilities

DMS · DistributorsInterface · demo data

Capabilities

Network structure01 / 04

Multi-entity distribution management

The distributor network map

Select a market to see how Smartup connects territory, partner structure, data exchange and the next management action. Sources, ownership and access rights are agreed separately for every distribution participant.

Smartup DMSshared data model

Selected market

Uzbekistan

Partner model: Owned branches and independent distributors
Data exchange: Agreed sales, stock and payment facts are exchanged on the defined schedule

Cities in this demonstration

Tashkent
Samarkand
Fergana

Demonstration model. Geography, sources and access rules are configured for the agreed project scope.

From group to outlet

From the group to the outlet

A distributor compares its branches. A manufacturer or group receives agreed data from its partner network. SFA supports the field team’s visits and orders; DMS connects network participants, portfolios and metrics. Data scope, access and exchange frequency are defined in the project.

Drill-down level

One management horizon

Which markets and portfolios need a leadership decision?

Operating signal: Comparable measures within the agreed group structure
Next step: Select a market or workstream for investigation

Closed-loop DMS execution

Delivery, sell-out and replenishment

Here, sell-in means a manufacturer’s shipment to a distributor; sell-out means the distributor’s sale to an outlet. Consumer sales require a separate source. This is an illustrative process: comparisons account for reporting periods, returns and data refresh time.

Selected stage

Primary shipment into the channel

The manufacturer's shipment is linked to the distributor, warehouse, portfolio and agreed commercial terms.

Process fact: What the distributor received
Management action: Check available stock and allocation

Data quality and ownership

From discrepancy to resolution

DMS separates accepted facts from exchange errors. Leaders see which records were matched, what needs resolution and who owns the corrective action.

Exception and owner

The same outlet appears under different records

Duplicate names and addresses prevent sales from separate portfolios being matched to one outlet.

Source of record: Outlet master data from distribution participants
Accountable owner: The agreed master-data owner

One model, different management decisions

Management decisions from shared data

Facts are organised by accountability, from group performance to the operating exception of one distributor.

Decision question

Where is the group losing growth across markets, branches and distributors?

What DMS provides: A shared structure exposes comparable performance and lets leadership drill into the market, portfolio or partner behind the signal.
Evidence used: Market · portfolio · partner · exception · owner

Product and data boundary

Data scope and participant responsibilities

DMS combines agreed group, branch and independent-distributor data. It does not require all partner data and does not replace a partner’s ERP or WMS by itself. Exchange with an existing ERP or an accounting scope in the Smartup ERP core is agreed separately. Master data, documents, access, exchange frequency and responsibility for corrections are defined for each participant.

For the network decision

Objections to resolve

DMS helps a distributor manage its branches and a manufacturer or group compare agreed network data. Define the data owner for the group or company, each branch and each independent distributor. Agree access rights and the decision the data must support before connection.

Will independent distributors have to disclose all of their data?

No. Agree the master data and documents needed for the project, along with access rights, exchange frequency and responsibility for quality.

Does DMS replace each distributor’s accounting system?

Replacing the accounting system is not required to connect DMS. You can agree data exchange with an existing ERP or define a separate accounting scope in the Smartup ERP core. DMS itself manages the network model and data matching; source ownership and responsibility for corrections remain explicit.

What if different distributors use different names for the same outlet?

Set matching rules and a master-data owner before management reporting. Unresolved matches belong in a review queue, not an automatic merge.

Platform scale

DMS within the Smartup platform

Shared master data connects sales, stock and settlements. The figures below describe platform scale, not the effect of a DMS rollout. The IBT case covers the related field workflow: visits and shelf recognition.

800+

active mid-sized and large companies in Central Asia

28 000+

daily active users

30+

confirmed integrations

Your first connection scenario

Start with one branch or partner and a decision: reconcile sales and stock, plan replenishment or investigate receivables.

Participants and systems
Who is involved, which warehouses and portfolios belong in the first stage, and where sales and accounting records are held.
Data for one period
An anonymised sample of sales, stock and relevant documents. Identify the source, refresh time and person authorised to share the data.
Decision and acceptance
Which exception needs investigation, who owns the action and what result will demonstrate that the first scenario works.

If exports are not ready, bring a process outline and a list of systems. Connection feasibility and exchange scope are checked for each participant.

Start with one branch or partner

Tell us about one branch or partner, its systems and the decision you need to make. We will clarify available data, exchange scope and acceptance criteria. Timing and cost are assessed once the scope is clear.

Discuss DMS setup